Writing Op - Southwest Airlines

SOUTHWEST AIRLINES SPIRIT
4333 Amon Carter Blvd.
Fort Worth TX 76155
Phone: (817)967-1803
Fax: (817)931-3015
E-Mail: editors@spiritmag.com
Website: www.spiritmag.com
Contact: Ross McCammon, editor

About SOUTHWEST AIRLINES SPIRIT:
Magazine for passengers on Southwest Airlines.
Frequency: Monthly
Established: 1992
Circulation: 380,000
Pays on acceptance
Byline given.
Rights purchased: First North American serial rights, Electronic rights
Responds in 1 month to queries.

Nonfiction:
"Seeking lively, accessible, entertaining, relevant, and trendy travel, business, lifestyle, sports, celebrity, food, tech-product stories on newsworthy/noteworthy topics in destinations served by Southwest Airlines; well-researched and reported; multiple source only. Experienced magazine professionals only."

Buys about 40 manuscripts/year.
Submission method: Query by mail only with published clips.
Length: 1,500 words (features).
Pays $1/word.
Pays the expenses of writers on assignment.

Columns & Departments:
Columns open to freelancers: Length: 800-900 words.
Buys about 21 columns/year.
Submission method: Query by mail only with published clips.

Fillers:
Buys 12 fillers/year.
Length: 250 words.
Pays: variable amount

Tips:
"Southwest Airlines Spirit magazine reaches more than 2.8 million readers every month aboard Southwest Airlines. Our median reader is a college-educated, 32- to 40-year-old traveler with a household income around $90,000. Writers must have proven magazine capabilities, a sense of fun, excellent reporting skills, a smart, hip style, and the ability to provide take-away value to the reader in sidebars, charts, and/or lists."