Publishers offer bigger type for baby boomers
Nytimes.com has another article about the trend of some publishers issuing titles in larger type to accomodate baby boomers with failing eyesight.
"Faced with declining sales, two of the biggest publishers of mass-market titles, the Penguin Group and Simon & Schuster, have begun issuing new paperbacks by some of their most popular authors in a bigger size that allows larger type and more space between lines."
No comments:
Post a Comment